Website Editoria Dark Fantasy

I Lazahar - Nigredo

Promotional website for "I Lazahar - Nigredo," a dark fantasy novel by Giuseppe Buonaguro and Maria Germano, published by Douglas Edizioni. Set in Naples, it weaves mythology, legends, and alchemical symbolism.

Client

I Lazahar

Industry

Publishing / Literature

Type

Promotional Website

Publisher

Douglas Edizioni

Year

2024

The Problem

The authors of the dark fantasy novel needed an atmospheric website to promote the book, build a reader community, and facilitate online purchasing.

Book promotion

Need for an online reference point for the novel

Easy purchasing

Direct link to Amazon and other sales channels

Reader community

Building and engaging a passionate reader base

Book atmosphere

Conveying the dark fantasy atmosphere of the novel through design

The Solution

01 — DESIGN

Dark and mysterious design

A website that immerses visitors in the novel's atmosphere: dark tones, alchemical gold accents, and a design that evokes the mystery of Naples.

  • Dark theme with alchemical accents
  • Evocative typography
  • Original book illustrations
02 — CONTENT

Novel presentation

Dedicated sections for the plot, authors, illustrations, and reviews. Every element designed to intrigue and encourage reading.

  • Synopsis and book excerpts
  • Author profiles with biography
  • Illustrations section
03 — SALES

Call-to-action and purchasing

Well-placed CTAs for purchasing on Amazon and social integration to build the reader community.

  • Prominent Amazon purchase link
  • Instagram, Facebook, TikTok integration
  • Newsletter for updates

The Results

1

Published novel

Douglas Edizioni

2

Authors

Buonaguro & Germano

3

Active social channels

Instagram, Facebook, TikTok

Amazon

Available on

online purchase

Technologies used

HTML/CSS JavaScript PHP Responsive Design

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